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10 Ways the Rules of the Media Business are Being Rewritten

Traditional (“old”) media finds itself experiencing an earthquake of change as online (“new”) media changes the rules of the game.  Some publishers and broadcasters find themselves struggling to adapt, while others thrive on the ability to innovate.  The competition becomes more intense by the day and the fears among old school journalists and media executives…

Is Facebook the Answer to Social Networking Overload — Or Is It Part of the Problem?

Nick O’Neill does a nice job today of asking (and answering) the question: “Is There Any Point In Launching Your Own Social App?”  I’ve been wondering the same thing myself.  With the sudden explosion of Facebook among my friends and colleagues, it feels like there might be a central meeting place already.  As Nick points…

The Digg Mob Reveals Childish, Wild West Side of the Internet

The blogosphere and the rest of the Internet offer tremendous opportunities for people to live, learn, and work better.  Great information resources exist.  Communications tools facilitate interaction.  And an entire infrastructure exists to enable creation of content, products, businesses, and more.  I thrive in this arena both personally and professionally.  I’m a blogger, podcaster, and…

Doing Second Life Right

Mitch Joel offers up a post today on examples of some marketers he thinks are doing Second Life right.  He sees a shift from the “build it and they will come” philosophy to one in which companies seek to engage consumers in the Second Life experience through contests and other activities. In the past couple…