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A Pluck-y Set of Tools for Publishers
Michael Arrington over at TechCrunch profiles a couple of new offerings from Pluck that are designed to help provide fuel to the citizen journalism fire and to make it easier for online publishers to get into the RSS game. I’m particularly intrigued by the effort to help enable community blogging, a move that could revitalize…
links for 2005-10-13
Web 2.0: Land of Opportunity, or Land of Absurdity? (tags: VC Web2.0) Beltway Blogroll: Patrick Ruffini Is Now Chillin’ For The RNC From blogger to RNC e-comms staffer (tags: Blogs OnlinePolitics)
“Masters of Information”
Forbes: “Every era has its prized commodity, cherished for its value and utility–gold in the 1850s, oil in the 1870s, water out West in the 1940s. Ours is data … we present the Masters of Information–those entrepreneurs and companies figuring out how to separate the gold from the gravel on the Web.” [via PaidContent.org]
Washington Post Adds Ads to RSS
AdAge reports on that the Washington Post has become an early adopter of RSS ads. I’ve seen them in the feeds I subscribe to from the Post and they are done well — easily seen but not obnoxious.
TiVo: Ads, Subscriptions to Gain Momentum
MarketingVox: Advertisers will flock to TiVo as it gains more subscribers, said TiVO CEO Tom Rogers during the company’s Q2 earnings conference call, writes Adweek (via MediaBuyerPlanner) … TiVo has introduced an ad-tagging feature that allows sponsors to embed an interactive tag into their commercials, allowing viewers to interact with their spots. Ameriquest, E*Trade and…
To Pay or Not to Pay?
MarketingVOX: “Consumer still don’t like paying for online content, but resistance has somewhat weakened, according to a new JupiterResearch, writes DM News. Adoption of paid content is up from last year, though 64 percent of adults still say they wouldn’t pay for content to avoid online advertising. However, 31 percent of online adults paid for…