Washington Post Adds Ads to RSS
AdAge reports on that the Washington Post has become an early adopter of RSS ads. I’ve seen them in the feeds I subscribe to from the Post and they are done well — easily seen but not obnoxious.
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Get Letters from Chip, My New Email-Only Newsletter
Sometimes it’s a good idea to eat one’s own dog food. Or so they say. I often complain that folks overlook the power of email as an effective tool for communications and idea-sharing. Sure, blogs are great. RSS feeds are useful. And automated emails alerting to new blog posts are simple enough to set up….
Pew’s Cornfeld: Bush Won Because of Internet
Did Bush win because of the Internet? MICHAEL CORNFELD KNOWS WHY George W. Bush won last year’s presidential election. Bush’s camp, said Cornfeld, used the Internet to find volunteers and then gave them information to spread–via any medium at hand–to friends and neighbors. "The Bush campaign married software to Tupperware," Cornfeld, a senior consultant with…
End of Year Update
Well, 2008 has certainly been an eventful year. Now we are almost on to 2009. Traditionally I take this time of year to reflect back on where I have been, but mostly look ahead to where I am going.
Why You Should Take Advantage of Online Advocacy
I created a short video for a presentation I did today about the promising future (and productive past) of online advocacy. It is entitled "Digital Advocacy Works" and it covers the history of online advocacy since 1994 (in brief), as well as some of the technologies available today and what this means for companies and…
SearchFox to Fold
My preferred RSS reader, SearchFox, will cease to exist in 2 weeks. Esteban Kozak writes in his blog: Thanks for all your help in making SearchFox what it is. We have enjoyed providing this service, and hope that you have enjoyed using it. Please export all of your links and an OPML file with your…
Text Messaging Opportunities
The good news: 36 million Americans use text messaging. The understandable caveat: most are 18-27. Shel Holtz discusses implications for the PR industry broadly, but does text messaging have a future in politics? Could it be a way to engage younger voters with issue alerts? Or is it an Inside-the-Beltway pro tool that might work…