Washington Post Adds Ads to RSS
AdAge reports on that the Washington Post has become an early adopter of RSS ads. I’ve seen them in the feeds I subscribe to from the Post and they are done well — easily seen but not obnoxious.
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links for 2007-05-10
The Top 10 Reasons Why Newspapers Are Sinking Online (Marksonland) (tags: Newspapers) Splashcast: A conversation with Marshall Kirkpatrick about PR approach and lessons learned (tags: podcasting copyright ip) Combined Thomson-Reuters Would Challenge Bloomberg – New York Times (tags: research) Social network marketing to hit $2.5 billion in 2011 | 901am (tags: SocialNetworking advertising) paidContent.org: The…
Moreover Acquired by Verisign
Tom Formeski over at SiliconValleyWatcher reports that the rumored Moreover deal is done and the buyer isn’t someone anyone I know was guessing: VeriSign is about to announce it acquired Moreover Technologies, the San Francisco based news aggregator. The acquisition price is around $25m according to SVW sources. I have to confess that I don’t…
Alacra Opens E-Commerce Site for Business Professionals
InfoToday reports: Alacra, known for providing a wide range of business databases to enterprise customers, has decided to open up its content to on-demand purchasing by individual business professionals and consumers. The company has just launched the beta of its new Alacra Store, an e-commerce Web site that taps into 30 of Alacra’s premium content…
Paid Subscription Success Story (Sports)
This news is a month old, but it has been sitting in my "to post" file and since I’ve done a lot with success and failure in paid subscriptions lately, here’s a success story from MediaPost: THE NEWLY FORMED INTERNET DIVISION of Rupert Murdoch’s News Corp. acquired Scout Media Inc., a Seattle-based online sports company…
AOL News
I admit I never even think about AOL as a player in online news search. But I guess I should. MarketingVox reports: AOL News has sprinted into a leading position in online news search, joining Yahoo News, Google News and Topix.net, writes SearchEngineWatch, citing July Nielsen/NetRatings data, according to which AOL News has a unique…
Yet Another Video Search Tool
I ran across this announcement today about SearchForVideo.com and checked it out. Looks pretty good. A quick comparison of with Truveo (see yesterday’s post) found that SearchForVideo.com found nearly twice as many videos matching the search term "John Roberts" (634 vs. 349) I haven’t spent enough time to study the differences in methodology, but it’s…