People Pay for Ring Tones
An interesting statistic from the 9/5/05 issue of Red Herring magazine: 30 million Americans have downloaded cell phone ring tones and 78 percent of them (23 million people) paid for them.
PaidContent reports that "Micropayments firm Peppercoin has received $8 million in venture funding." As micropayments continue to gather steam and become easier (and more affordable) for content owners and readers to use, the opportunities to monetize even small pieces of content may increase. The question is: just because it becomes easier, will readers be willing…
Dawn and Drew Go Corporate MarketingVOX: “The stars of the often-raunchy Dawn and Drew Show podcast are in final negotiations to become paid podcasting employees of The Podshow Network, according to AdAge (via MediaBuyerPlanner). The network, which just received $8.85 million in venture capital, plans to offer advertising choices to marketers as well as free…
Matthew Hurst notes that David Sifry of Technorati appears to be making the rounds of major PR firms, likely to let them know about his company’s professional blog monitoring product (reportedly soon to be released). He also observes: There is no doubt that blogs are an important part of the equation, but the world of…
MarketingVox: Advertisers will flock to TiVo as it gains more subscribers, said TiVO CEO Tom Rogers during the company’s Q2 earnings conference call, writes Adweek (via MediaBuyerPlanner) … TiVo has introduced an ad-tagging feature that allows sponsors to embed an interactive tag into their commercials, allowing viewers to interact with their spots. Ameriquest, E*Trade and…
Robert Scoble likes Bloglines Citations for its ability to track blog conversations. He points to the recent item about Microsoft preferring the term "blogcast" over "podcast." He’s right … that’s a good service. But more to the point, it will be interesting to see whether the blogcast term catches on. Obviously, right now it’s being…
Blog valuation: The current numbers if you’re buying/selling a site (tags: Blogs M MarketResearch) PR folks see blogs as powerful and dangerous (tags: PR Blogs) Online News Squared: Americans On Net 93 Minutes Daily — 7X Newspapers (tags: OnlineMedia MarketResearch) “Define What’s Valued Online” Highlights Critical Role of Internet in Shaping Purchasing Decisions Survey of…