Media Bullseye Roundtable 2014.13 with Guest Co-Host Doug Haslam
Listen to the complete podcast on CustomScoop’s Media Bullseye blog.
It was with sadness that I saw last night a bulletin that one of my favorite authors had died in a car accident. David Halberstam, writer of American history and sports, was the passenger in a car in Menlo Park, CA the was broad-sided by another. Halberstam was a master story-teller who wrote “popular history” better…
Jason Calacanis has argued in the past that users should be paid for content. He did just this at Netscape in what was viewed more as an effort to hurt Digg than to actually reward content creators, but that was OPM (other people’s money). Now comes word that he’s going to do this with at…
I recently wrote “8 Ways to Maximize Media Monitoring ROI” that we’re distributing for free on behalf of CustomScoop. The subtitle is “How PR and Marketing Pros Can Go Beyond Tracking Company Mentions and Press Release Coverage to Improve ROI.” And that’s really what the guide is all about. In the 7 years that I have…
Neville Hobson talks about the role artificial intelligence and machine learning will have in the public relations industry.
The following is a transcript of the conversation with David Winston. Chip Griffin: David Winston is president and founder of the Winston Group, a Republican polling firm. He’s got a lot experience in Washington politics, having worked for the House Republican Congress, Speaker of the House Newt Gingrich, and the Heritage Foundation. I look forward…
Last week, my wife and I took our annual week away together. It wasn’t exactly as planned because one of my sons got a stomach virus just hours before we were to leave for the West Coast, so we had to wait to be sure everyone was OK before turning the children over to the…