Chip has a conversation about internal communications and measurement with Ryan Williams, a partner with Tekara Effectiveness.
Most of us want to be noticed. Bloggers like readers. Politicians like press. Non-profits like donors. Businesses like prospects and love customers. So any traffic you get for your blog or web site is good, right? Not according to Scott Karp, Matt Bailey, and Kim Berg. All have looked at the question of whether the…
Karen Swim, President of SoloPR Pro and Words For Hire, joined Chip in discussing a wide range of issues related to independent public relations practitioners.
Duncan Riley offers a great look at how PayPerPost has marketed itself and become a name brand among bloggers in a very short period of time. It’s a great read and definitely food for thought. I suspect that others may adopt a similar marketing strategy based on the clear success it has had for PayPerPost. Perhaps…
It seems that Hope really is just a town in Arkansas. It would be imprudent to suggest that President Obama make everything seem like it is coming up roses. Clearly, it is not. But it would be reassuring for him to deploy his considerable oratorical skills to paint a picture of hope and optimism instead of extolling the politics of gloom and doom.
Listen to the complete podcast on CustomScoop’s Media Bullseye blog.