Chip Shots by Chip Griffin

Newspaper Inks Podcasting Sponsor

Poynter Online reports:

DenverPost.com’s podcasts are finding some funding. Executive producer Gil Asakawa reports that the retailer Best Buy is paying for a $30,000 campaign that begins October 3. The podcasts will have a short sponsor mention at the beginning, then a longer (10-second) product-specific mention at the end.

[via Online News Squared]

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