Media Bullseye Roundtable 2014.15 with Guest Co-Host Jen Phillips

The following is a transcript of the conversation with Pedro Noguera. Chip Griffin: Pedro Noguera is a professor at the Steinhardt School of Education at New York University, as well as the Executive Director of the Metropolitan Center for Urban Education, and the co-director of the Institute for the Study of Globalization and Education in…

Heck, most of us do.  If you’re one of those people, you should find this post laugh out loud funny: “Four Simple Steps to Becoming a Billionaire.” (I especially liked the “Russian World Version” section.) I found this post via a new blog that Brad Feld suggested: Ask the Wizard.  It is authored by Dick Costolo, founder…

A grad student doing some research emailed me today to ask what I thought about media web sites including pre-roll advertising on breaking news video.  The impetus was apparently an ad that a news site showed as a pre-roll before news about the Virginia Tech shootings.  Some were clearly offended. The argument against advertising in…

Chris Thilk opines on the Steve Jobs call for DRM-free music from the major music labels.  In his post, he underscores the significance of public perception and the role past performance plays in current and future results: I applaud Jobs calling the record labels out like this but wish that more people would apply the…

In the Web 2.0 world, when you get angry with the mainstream media, you have some recourse.  You can blog to communicate your unfiltered message.  But how do you equalize the audience for your message with the audience for the outlet that wronged you?  If you’re Jeffrey Chodorow, known to some as Rocco DiSpirito‘s business…

John Battelle mentioned on his blog today that he’s experimenting with some new ad pricing models on his blog.  It got me to thinking about the blog advertising space generally, so I decided to take a look at the current options for advertisers seeking to target blogs specifically. Note that I did not include ad…