Mark Roberge
Mark Roberge, CEO of PawSpot, discusses his startup.
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Tension between economic nationalism and globalism not going away anytime soon
Yesterday, I tweeted that it was nice to work in a global business because that meant that I could email my international colleagues “guilt-free” and be productive while leaving my U.S. team alone. Now, I realize I’m in the minority of people who finds relief in being able to do work on the Thanksgiving holiday,…
Use the language of your customers
I have resisted calling myself a “coach” for agencies. In my mind’s eye, I see a coach as doing something slightly different from the consulting advice that I provide. When I ran CustomScoop, I liked to call it a “media intelligence” service instead of “media monitoring” or “online news clipping” because I believed it provided…
Bring on the SWOT Team
As I get back into the swing of things at the helm of CustomScoop after a multi-year absence from the day-to-day operations, it makes sense to undertake a review and planning process. Sure it goes against my desire as an entrepreneur to jump in and start trying new ideas right away, but this is a…
What If We’re All Wrong?
What if we’re all wrong? Humans seem programmed to believe that commonly held beliefs are actually facts, especially when it comes to science and religion.
Don Bates on PR Writing
Next week my good friend Don Bates will be teaching a seminar on PR writing in Washington, DC. This practical and informative session is being sponsored by the PRSA National Capital Chapter and will be hosted at George Washington University on March 16, 2010 from 9 AM to 3 PM. In advance of this gathering,…
Podcasting Software and Vista
In the past, I have done sporadic podcast interviews and posted them on this blog. However, I am looking at beginning to do something on a more consistent basis. So I have spent a fair amount of time over the past few weeks looking at the various software options available for recording on my laptop. …