Blog ads turn out to be better value than Yahoo banners for Audi.
Announced for August release, nothing yet seen.
Why shouldn’t online marketers let the public choose the star of an Internet campaign?
Got a Slingbox last week. It allows place-shifting of your TV viewing. Where TiVO allows for "time-shifting" (you can watch when you want), Slingbox lets you watch where you want. The net effect for this road warrior is that I can watch Red Sox games from hotel rooms around the country. Costs $250, you hook…
Heather Green over at BusinessWeek’s Blogspotting writes: PaidContent and Techdirt dig through the two conflicting surveys from JupiterResearch and CLX on podcasts…and come up with the most logical line on who the audience for podcasts is….No one knows.
Henry Copeland of BlogAds goes ballistic on those who call blogs consumer generated media: Calling blogs consumer-generated media is like calling sex the "clothless generation of heat, musk and mucus." The essential excitement and motivation just doesn’t come through, does it? He certainly gets wound up on the subject. And he has a point —…
Over at one of my other blogs, TechJots, I note that the reported exit of Robert Scoble from Microsoft creates some opportunities. I thought readers of this blog might find it interesting as well.
An intriguing press release crossed the wire recently: Next Generation Advertising, LLC, a new, non-traditional advertising company, has opened its doors. The company, based in the nation’s capital, will be one of the first to produce online "virtual" public policy campaigns. The firm is founded by former ABC and Fox News Producer Richard Pollock ……
Church of the Customer has an interesting item pointing out that Cooking Light magazine has the right theology: Encourage readers to meet one another via magazine-sponsored "supper clubs." A New York Times article explains how they make money off of the events: McCormick, as a co-sponsor of the magazine-sponsored supper clubs, pays an undisclosed fee…