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Bacon’s Acquires TV Monitoring Firm

Bacon’s acquisition trend continues, this time by picking up broadcast monitoring firm Multivision.  From the press release:

Bacon’s Information, Inc., a provider of media research, distribution, monitoring and evaluation services for public relations, marketing and corporate communications professionals, today announced the acquisition of Multivision, Inc, a broadcast monitoring and media management company headquartered in Oakland, California.

The acquisition is the latest in a series of moves that seem to be part of Bacon’s effort to consolidate the media monitoring industry and grow its suite of in-house offerings.

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