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The State of Blog Advertising
Henry Copeland of BlogAds, an advertising network for blogs, spoke to the current state of the market for ad spending in the blogosphere: After dropping 40-50% for the first couple of months after the election, it looks like we’ll be at new highs in March and April. I won’t call it a tipping point, because…
Impact of PR Measurement on Political Messaging
Well-known PR measurement expert Katie Paine is blogging about the International Public Relations Research Conference going on in Miami. She has an intriguing observation which hopefully she’ll elaborate on when she’s not running between sessions: Howard Dean and the DNC would be adviced to carefully study Len Barshak’s ongoing Q-Sort study of attititudes about the…
Why I’m Sticking a Fork in Cork & Knife
Today, I stuck the proverbial fork into Cork & Knife. In some ways, it was a difficult decision. In others, it was a no-brainer. Let me explain. When I started Cork & Knife over a year ago, I did so because I had a passion for fine food and drink and felt there was a…
A Paid Subscription Success Story
ConsumerReports.org has hit the 2 million subscriber mark. This article discusses how they achieved it. [via PaidContent]
The Connection Between Business Success and Health & Fitness
For the last couple of years, I spent more than 200 days a year on the road. That’s a grueling schedule that doesn’t lend itself to healthy habits – especially for someone like me who has a lot of friends in the restaurant industry and a passion for trying great food. Despite the challenges –…
Blogging for Dollars
The Washington Post today covers the latest discussion about how to regulate political bloggers (if at all). It seems that everyone is in agreement that most should not be subject to FEC regulation, but there remains one sticky area yet to address: bloggers paid by campaigns. Most are familiar with the "paid for by …"…