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Politics can be a dirty business, that’s certain.  In the trenches, many will do the unthinkable.  Now some are speculating about PR firms creating fake blogs for the Bush Administration … or even Democrats creating fake fake blogs in an attempt to implicate the President’s team.  Let’s not get too carried away here.  Professional public…

Google has launched an app called Sidebar that sits on your desktop and monitors news, email, weather and other things. It self customizes based on what you browse. I just installed it to test it out and will let you know what I find. [via TechCrunch]

Infectious Greed: Yahoo Finance Adds Columnists — But Why These Ones? Study: ER traffic down for Red Sox games  This is completely off-topic, but entertaining nonetheless. Global PR Blog Week 2.0 » The complexities of government blogging in a dynamic policy environment DeepVertical Launches 5 Vertical Search Sites Israeli Tech Firm Buys BuzzMetrics

MediaPost reports: BUZZ-TRACKING FIRM UMBRIA WILL UPGRADE its Buzz Report, which tracks conversations about brands on blogs and message boards, by offering users more refined demographic information and an enhanced method for dealing with blog spam. Buzz Report, which monitors about 11 million blogs and 100,000 public message boards, already analyzes posts to determine writers’…

The Tennessean covers the story of a state rep who has taken to blogging — and offending many of his colleagues in the process. Rep. Stacey Campfield has been taking a beating over his blog. The Knoxville Republican’s Internet postings about goings-on at the state Capitol have been called less than ”outhouse worthy” by one…

PaidContent reports that "Micropayments firm Peppercoin has received $8 million in venture funding."  As micropayments continue to gather steam and become easier (and more affordable) for content owners and readers to use, the opportunities to monetize even small pieces of content may increase. The question is: just because it becomes easier, will readers be willing…