Henry Copeland of BlogAds, an advertising network for blogs, spoke to the current state of the market for ad spending in the blogosphere:
After dropping 40-50% for the first couple of months after the election, it looks like we’ll be at new highs in March and April. I won’t call it a tipping point, because you can only see those in retrospect, but we’re definitely at a tottering point.
In the same interview, he also addresses the future of advertising on blogs.
The good news: 36 million Americans use text messaging. The understandable caveat: most are 18-27. Shel Holtz discusses implications for the PR industry broadly, but does text messaging have a future in politics? Could it be a way to engage younger voters with issue alerts? Or is it an Inside-the-Beltway pro tool that might work…
Earlier this week I blogged about Problems with Attensa, a new feed reader that integrates with Outlook. Word got to Mike Beale at Attensa and he reached out to me to see how he could help. I’ve now been using it successfully for a few days and am very impressed — both with the product…
Seth Godin is usually known for his marketing advice. But that’s fundamentally what politics ends up being all about anyway, isn’t it? In assessing a debate between David Keene and Ralph Neas over judicial nominations, he determines that Keene was believeable and on message, while Neas sounded "like a Moot Court debater." (For you lawyers…
I have decided to coin a new phrase today. "Blackberry brevity." I have realized that when I type emails on my Blackberry-esque device (it is actually a Palm Treo 700w), I often abbreviate — not only words, but I curb the length of my message to avoid having to do more thumb typing than absolutely…
TechCrunch reviews the latest version of Attensa, an RSS reader that integrates with Outlook, and notes that: Attensa is aggresively adding features to compete with other readers and has an excellent product suite. However, some (including Jeff Nolan) have stopped using Attensa’s Outlook product because of reported difficulties in making these third party applications work…
As expected, Google has entered the blog search game. Try it here. Note that it is not truly a blog search function, but a feed search tool. If a blog publishes only excerpts, Google will only search the excerpt. Also, it does not search comments or other material on blog sites. And it only covers…