PubSub to Measure Blog Influence by Category
PubSub has begun an effort to compile lists of influential Weblogs by category, which could be of use to media buyers and planners eager to buy advertising in blogs.
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Blog Traffic Reports and Rankings
comScore stirred up a hornet’s nest with its recent "Behaviors of the Blogosphere" report that attempts to quantify blog audiences. Jason Calacanis went on a rampage against the report, alleging it was biased since a rival blog network founder (Nick Denton) was a sponsor of the report. But now Jason raves about the Feedster 500,…
Does Size Matter?
Robert Scoble thinks so. He argues that Bloglines beats out Technorati because it has more links. Now, Bloglines may indeed be better than Technorati — I simply haven’t examined it carefully enough to comment. But you can’t focus solely on quantity at the expense of quality. All the links in the world don’t matter if…
links for 2005-10-14
MediaPost Publications – New Search Engine Will Give Users Premium Content, For Free Congoo’s business model questioned (tags: PaidContent VerticalSearch Search)
Latest InterAdvocacy Online Reading List
Stuff worth checking out: "Chris Heuer is the project lead: Signups for the new media press release (really!)" (Tom Foremski) – more on the effort to update the press release for the new media age. Something worth following. "Blogs, Politics and Public Relations" (Beltway Blogroll) – campaigns in the new media age "GOP Superiority in…
Online Donors Give Much More
A Kintera/Luth study found that: On average, online givers donate in total (both online and offline) more than 50 percent more than those donors who do not give online.
Monitoring Beyond the Blogs
Matthew Hurst notes that David Sifry of Technorati appears to be making the rounds of major PR firms, likely to let them know about his company’s professional blog monitoring product (reportedly soon to be released). He also observes: There is no doubt that blogs are an important part of the equation, but the world of…