Cymfony offers a good recap of the Word of Mouth Marketing Association held this week in Chicago.
On a separate note, P&G refers to it as Word of Mouth Advocacy — a term I think is more accurate and better explains the phenomenon when executed correctly.
Youtube paying for content, radio and the Viacom Lawsuit…the net result (tags: youtube payingusers) PodTech Interview on TechStars (tags: startups funding event) The real-world view of Web 2.0 (tags: stats) A Boston Newspaper Prints What the Local Bloggers Write – New York Times (tags: media outlook) Real Time – WSJ.com article on Belgian newspaper lawsuit…
The LA Times’ Ron Brownstein offers his view of the Internet as a possible launching pad for a national candidacy: The Internet could allow an independent candidate to more easily identify an audience and financial base, just as it has allowed blogs like the liberal Daily Kos or conservative InstaPundit to find a community of…
MediaPost reports that Yahoo has announced a leap into original content, featuring former war reporter Kevin Sites. Sites, a veteran of CNN and NBC, plans to leave for Africa on Wednesday. He will spend the next year traveling to 36 war-torn corners of the world, and reporting on how current events affect people’s lives. ……
BL Ochman has gone on the warpath against the BlogOn conference and its PR firm, Porter Novelli. First, she was irked that Porter Novelli’s rep refused to grant her a press pass to cover the event. Then she seemed insulted when BlogOn’s marketing rep suggested a trade in which BL would agree to promote the…
San Francisco Chronicle writes about a city councilor blogging using a government web server. The article addresses some of the concerns over the use of taxpayer resources to maintain a blog. It points out that for members of Congress, there are myriad rules and regulations already in place, but for local officials the guidelines tend…
Saw this over on CC Chapman’s blog. Had to tally up my own list. Basically, it’s a list someone put together about 100 foods everyone should try in their lifetime. So far I have tried 73 of them (those in bold). 1. Venison 2. Nettle tea 3. Huevos rancheros 4. Steak tartare 5. Crocodile 6….