Listen to the full episode for a definition of terms related to primary research, information about how online polls can be useful, and how to combine media analysis with primary research to make data-driven decisions.
Patrick Rogan of Ignition HR joins to discuss how small and midsize agencies can meet their human resources needs with a combination of vendors, consultants, and in-house staff.
Gordon Platt of Gotham Media Strategies joined me to discuss how he came to start his own agency, including the impact of his previous experience in broadcast journalism.
Patrick Rogan, founder of IgnitionHR, discusses talent acquisition and retention in the PR industry.
Chip and Scott have a conversation about consultancy and collaborative work to manage digital transformation
This episode of the Chats with Chip podcast features CC Chapman, an expert storyteller, passionate explorer, and committed humanitarian. CC currently serves as a Visiting Instructor of Business and Management at Wheaton College in Massachusetts. He is a prolific writer and frequent keynote speaker who authored Amazing Things Will Happen and co-authored Content Rules. CC discussed his role…
John Wall, co-host of Marketing Over Coffee with Christopher S. Penn and partner at Trust Insights, joined this episode of Chats with Chip to talk about podcasting, marketing technology, and more.