PRSA’s Technology Section and its New York Chapter put on a great event in NYC yesterday at the T3 Conference. I spoke on a panel moderated by Don Bates accompanied by David Parmet of Marketing Begins at Home and Tony Sapienza of Topaz Partners. Tony gave on overview of the tools in social media relevant to PR pros, including wikis, podcasts, blogs, social networks, and more. David discussed SNCR’s best practices for corporate blogging. And I talked about 7 sins in 7 minutes.
What struck me most was the sea change that has occurred since last year’s event by the same sponsors. A significant percentage of people in the audience are now writing blogs and virtually all read them regularly. That’s a far cry from the last one where “what’s a blog?” was a common question.
It was a great opportunity to meet new people and also catch up with some old faces. For instance, I finally met Constantin Basturea in person and saw Steve Rubel for the first time in many months. Speaking of those two, they were on a lively panel discussing the future of PR moderated by Richard Laermer.