Chris Brogan
Chris Brogan, an entrepreneur and media creator, discusses making a business out of new media.
Regular readers know that I rant and rave about how content really doesn’t want to be free — and shouldn’t be. But with the announcement this week that the New York Times would stop charging for access to its columnists and much of its archives, the clamor about free content roared back to life. Add…
As media outlets scramble to find workable revenue models, they often focus on advertisers and lose sight of the consumers. Ultimately, a strong audience helps generate income, so that’s a mistake An old friend of mine wrote on Facebook this morning about a minor New England snow event overnight: That wasn’t so much of a…
The Boston Globe carries an interesting nugget today that has significance beyond just that one media market. Local AM radio station WRKO has decided to drop Rush Limbaugh in favor of local Republican operative Charley Manning. Donna Halper, a radio consultant and college professor, is quoted in the piece saying, “There’s just so many stations…
When a speaker or author drops the “f bomb,” utters excretory expletives, or launches a lusty cuss word, it doesn’t add emphasis. It doesn’t make them look cool, hip, and smart. It makes them seem crass, juvenile, arrogant, and less than they are. I say this not because I’m a linguistic purist. Far from it….
The concept of information overload is hardly new. But in the age of social media, we’re all inundated with so much information a daily basis that it’s hard to keep up. I know I have trouble keeping up with 233 feeds on a daily basis. I’ve done my best to organize them into logical folders…
I had a conversation recently with an ad sales rep for a prominent web publisher who quite bluntly pitched a pay to play scheme. While I understand that the editorial side of the publishing business is not blind to the needs of advertisers (nor am I a purist who believes that business interests should not…