Corporate Authenticity
Rohit Bhargava discusses his new book “Personality Not Included: Why Companies Lose Their Authenticity — And How Great Brands Get It Back.”
Rohit Bhargava discusses his new book “Personality Not Included: Why Companies Lose Their Authenticity — And How Great Brands Get It Back.”
The other day I found myself telling someone that a company I know of has “a product that demos well, but it doesn’t work well once you buy it.” We all know the type, right? At the extreme end are some of the gimmicky items you find sold on TV infomercials. Some of them actually…
Below is a chapter from The New Media Cocktail e-book I released last week. Over the course of this holiday week, I will be releasing excerpts of that e-book on this blog. Feel free to download the e-book in its entirety, if you prefer. Wired magazine Editor Chris Anderson wrote an acclaimed article and subsequent book on…
Brian Oberkirch, a web entrepreneur based in Louisiana, joins Chip to talk about the high-tech startup environment outside of Silicon Valley.
Mike Petrilli, Thomas B. Fordham Institute, discusses education policy, including the impact of No Child Left Behind on high-achieving students
Below is a chapter from The New Media Cocktail e-book I released last week. Over the course of this holiday week, I will be releasing excerpts of that e-book on this blog. Feel free to download the e-book in its entirety, if you prefer. The rise of user-generated content in recent years has been quite apparent. No…
Scott Cleland, Chairman of NetCompetition.org, a net neutrality forum funded by broadband companies, discusses Google’s rising power and what he sees as the ominous implications of it.