This Week in Podcasting

ByChip Griffin September 12, 2005

MarketingVOX: NPR Launches Podcast Push; Acura a Sponsor

MicroPersuasion reports prominent tech columnist John C. Dvorak is bullish on podcasting: “There is no doubt in my mind that podcasting is not only here to stay but will also shortly threaten established media broadcast systems.”

Dave Winer: “Two nightly news shows available via podcast: NBC Nightly News, PBS NewsHour.”

PaidContent: “CBS SportsLine Plans Include Considerable Podcasting”

Infectious Greed: “Are there any podcasters out there looking to make big bucks broadcasting for real? A local San Diego station wants to put together a new morning show that redefines the genre, and they are offering a five-year $1–million a year contract to the person selected.”

More from MarketingVOX: “PodShow, the company started by Adam Curry and Ron Bloom to help commercialize podcasting, has acquired Podcast Alley, a grassroots directory that played a big role in stimulating the popularity of the medium, according to Silicon Beat (via MediaBuyerPlanner). PodShow promotes podcasts and finds sponsors for them; it also helps mainstream companies produce and distribute podcasts. The announcement comes less than a month after the news that PodShow received $8.85 million in funding from Kleiner Perkins and Sequoia.”

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