How to Measure the Blogosphere?

Matt Cronin, a partner at online marketing firm WebLiquid, emailed an intriguing analysis of the recent Gallup survey on blog audience: Blogs are indeed quickly becoming mainstream but only to the extent that they’ll complement the news picture for those who are interested, simply due to the natural topic/opinion/agenda fragmentation of the blogoshere. While these…

Blogs vs. WashPost

Interesting commentary over at Personal Democracy Forum over the merits of advertising on blogs vs. WashingtonPost.com.  Henry Copeland of BlogAds suggested in a debate at the Online Politics conference earlier this month that you’d hit more eyeballs with a buy on political blogs than on the Post web site. Kate Kaye astutely points out that…