CWC 27: James Papiano on Leadership & Culture in Agencies
James Papiano joins the podcast to talk about the importance of leadership and culture in an agency environment, including how to change a weakened culture to improve performance.
CWC 26: Nick Petroski of Promethean Research
Nick Petroski of Promethean Research joined to talk about the outlook for digital marketing agencies in 2019 and beyond.
CWC 25: Patrick Rogan on HR for small-to-midsize agencies
Patrick Rogan of Ignition HR joins to discuss how small and midsize agencies can meet their human resources needs with a combination of vendors, consultants, and in-house staff.
CWC 24: Johna Burke of AMEC
Johna Burke, Global Managing Director of the International Association for Measurement and Evaluation of Communication (AMEC), joined to discuss Measurement Month and the challenges and opportunities for communicators.
CWC 23: John Wall of Marketing Over Coffee
John Wall, co-host of Marketing Over Coffee with Christopher S. Penn and partner at Trust Insights, joined this episode of Chats with Chip to talk about podcasting, marketing technology, and more.
CWC 22: Tim Hayden of Brain+Trust Partners
Tim Hayden of Brain+Trust Partners joined me to talk about business transformation through the use of data and digital innovation.
CWC 21: CC Chapman, Storyteller
This episode of the Chats with Chip podcast features CC Chapman, an expert storyteller, passionate explorer, and committed humanitarian. CC currently serves as a Visiting Instructor of Business and Management at Wheaton College in Massachusetts. He is a prolific writer and frequent keynote speaker who authored Amazing Things Will Happen and co-authored Content Rules. CC discussed his role…
CWC 20: Gordon Platt of Gotham Media Strategies
Gordon Platt of Gotham Media Strategies joined me to discuss how he came to start his own agency, including the impact of his previous experience in broadcast journalism.
CWC 19: Craig Carroll on corporate reputation and measurement
Craig Carroll, Executive Director of the OCR Network, joins Chip to discuss corporate reputation and the measurement and evaluation of corporate communications.
CWC 18: Jason Booms on how primary research can help communicators
Listen to Jason Booms for a definition of terms related to primary research, information about how online polls can be useful, and how to combine media analysis with primary research to make data-driven decisions.