In this episode of the Roundtable, I’m joined by Chuck Hester to discuss three topics:
— The role of print publications in the modern media mix.
— The notion that everything in PR can be measured, but not not everything should be measured (based on a post by Christopher S. Penn on the SHIFT Communications blog).
— The suggestion that LinkedIn could compete with Salesforce as a CRM tool.
Listen to this episode on Media Bullseye.
Don Dodge shares a lot of great angel investing data in a detailed post worth reading if you are on either side of the investing/entrepreneur fence. A highlight: The Angel Capital Association did a survey of its members and got data on 590 deals that achieved an “exit”. 47% lost money 26% returned 1X to…
With the rise of content marketing, more and more brands are putting out their own content — just like we do right here with Media Bullseye on behalf of CustomScoop. But is branded content a legitimate, viable source of information for the public, or is it propaganda? Read the full article at Media Bullseye.
Chip and Joe discuss the business side of communications, as well as how the changing landscape of digital transformation and workplace trends affects the communications industry.
DEMO 07 kicked off today with a series of interesting of product presentations. A complete rundown of the morning session appears below in the form of my real-time notes as the demos were presented, along with my initial impression. Kauffman iBridge Network A non-profit project of the Kauffman Foundation that promotes entrepreneurship, this site aims…
The regrettable and offensive Kathy Sierra situation has spawned a story from the BBC about calls for a “blogger code of conduct.” Frankly, the story is thin on facts, and carries little more than Tim O’Reilly saying I do think we need some code of conduct around what is acceptable behaviour, I would hope that…