William Beutler is the founder of Beutler Ink, a social media content agency that specializes in visual storytelling and content marketing. He’s done work for companies like Google, Verizon, and the NBA, to name just a few. For much of the past decade, he has been active as an editor of Wikipedia. And he recently co-authored an e-book helping to guide people through the often murky and seemingly treacherous waters of that site.
Below is a chapter from The New Media Cocktail e-book I released last week. Over the course of this holiday week, I will be releasing excerpts of that e-book on this blog. Feel free to download the e-book in its entirety, if you prefer. This first chapter was based on a recent blog post so it may…
You gotta give Scoble credit. Last weekend he was the mole in whack-a-mole when he accused prominent bloggers of not linking to others — most especially to him and his PodTech videos. Not content with the bashing he took then from Jason Calacanis and others, he posted pure Bash Bait to his blog under the…
Scott Burkett has a great write-up with ideas for entrepreneurs seeking early stage funding. He writes with a geographic focus on Atlanta, but much of what he writes applies regardless of where one is located. Raising money is rarely easy. It is even harder in Atlanta. The good news is that software/IT is a sector…
So using my “wisdom of the crowds” methodology, I ended up picking 3 of the Final 4 correctly. The crowd picked Florida, Kansas, Georgetown, and Ohio State. UCLA made it rather than Kansas, hence the picks are not perfect. This past weekend of games did bump my bracket up from 24th to 15th place in…
I’m a big believer in the notion that computers can’t yet do everything that humans can. No matter how comprehensive a job that a programmer does, nobody has yet replicated all of the judgment of people — for better or worse. As good as Google is, there are still results that don’t make sense. (For…
I finally got a chance to watch video of the Mark Zuckerberg Q&A style keynote from SxSW. His interviewer, Sarah Lacy of BusinessWeek, has been almost uniformly excoriated for her performance. We are led to believe that the audience turned on her quickly, ridiculing her on Twitter, walking out of the keynote, and heckling from…