Digital Public Affairs and Thought Leadership
My good friend Mark Story has an excellent post titled “Top Ten Tips on How to Build a First-Rate Online Public Affairs Offering – Or At Least One that Doesn’t Suck.” In it, he offers up a number of great suggestions — many of which I’m keenly interested in as I build out a robust Digital Public Affairs practice in my day job.
I especially enjoyed this one: “Be a thought leader – if you do all of the above well, you are likely smart as hell. Engage in online conversations with others that a) further your learning and b) further your reputation.”
Sounds like exactly what Mark is doing!