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MarketingVOX: “Consumer still don’t like paying for online content, but resistance has somewhat weakened, according to a new JupiterResearch, writes DM News. Adoption of paid content is up from last year, though 64 percent of adults still say they wouldn’t pay for content to avoid online advertising. However, 31 percent of online adults paid for…
I took most of the day off yesterday to spend time with my family – and was I surprised to see my inbox when I got back to it! As a fellow blogger, I understand the importance of a fast, accurate response to issues raised in the blogs. Unfortunately, in a case of the cobbler’s…
Beltway Blogroll offers a good look at the current state of online advocacy ads.
Hey, it’s my blog so first I get to tell a story, then you get the good news at the end of this post. Of course, if you’re lazy, you can just ignore my explanation, but I promise to keep it (somewhat) interesting. Ever since shortly after I founded CustomScoop back in 2000, we have…
Kari Chisholm and Taegan Goddard both have pointed to a report in The Hill that credits John Kerry with a big advatnage because of his 3 million name email list. Kerry’s 2004 Finance Chair boasts: “There is a zero marginal cost to communicate with them,” Randlett said of voters in Kerry’s database. “He can wait…